Friday, 28 February 2020

Web Design and Development



 Web Design and Development

What’s the hype about Web Designing and Development 

Let’s list down some initial stages of a business, first is having a great idea, good team to work out plans. But the crucial point which most of the people miss upon is developing a website which describes about your company’s strategy and make people realize that you are in the market to make it large for your company. Your website suppose to give a basic idea about company it shall reflect the vision and goals of your company, a brief introduction about your team as well.

Thus I feel Web Designing is worth the hype to incorporate it within your company’s core practices. Web developers often feel that web designing involves only adding technical matters like content management, codes and social media buttons. The reality is that a  great website suppose to align with your company’s overarching strategy. Your business website may not be all about aesthetics but it should inform its visitors about the company’s products and its sheer vision through captivating texts, visuals, code and many other elements.                                                                                                                                                                                                                                                                                      
Web design and development


                      Some of the basic steps while designing a website

1.      Goal Identification: If designing a website, the designers and developers need to carefully jot down the goals, values and aspiration of the website and design as per fixed parameters.
2.      Scope definition: Once we are done with goals reach out to the scope of the project. As per the scope of the project fill up the web pages.
3.      Content Creation: It is a crucial step where the real work begins of adding some genuine content in the website like SEO(Search Engine Optimization). Feeding the audience with some relevant content shall increase the audience’s retention on the website.
4.      Visuals: In web designing looks does matter! Make your website presentable and more customer friendly. Tools like mood boards, style tiles and element collages can help in these process.
5.      Testing: Once you have designed the website, now its all set for testing. Combine manual crawling on the website to identity any issues related to the websites. Your websites should ensure whether it is user friendly or not.
6.      Launch: At the end once all the matters and issues are resolved, have some faith let your website go online.

Why to opt for ZICA
ZICA stands for Zee Institute of Creative Arts https://www.zicaanimationmumbai.com/ has a vast background and a rich history of 17 years. The web designing course of ZICA ensures that students are not only acquainted about the technicality of front and backend of website development but also instil an ability to curate, visualize, design and promote as well. ZICA stands strong on a strong foundation of its teaching faculty who are industry veteran and their constant guidance and appreciation leads the students in the right direction.
ZICA is a web designing institute  https://www.zicaanimationmumbai.com/web-designing.html which has a diverse curriculum to meet industry standards. Zee Institute of Creative Arts is web designing institute which provides 100% placement support to its students and ensures that they are placed in one of the top multinational companies and top production houses.
The best part lies in the fact that the web designing courses introduced in ZICA do not have any educational or marks criteria to take admission. It is completely free from any biases and criteria.


Its worth majoring in Web Designing !

§  Forever Trending: Web designing is an industry which shall never go out of business. It will be trending in the near future also, it is a perfect amalgamation of I.T skills and soft skills of designing. So basically you need to be both of cool and smart !
§  Flexible: Website development as a career option is quite flexible in nature. There is no hard and fast rule that designing or web development should be done in a cubicle. Work from home option is always available.
§  Cost Effective: Once you have developed a website for other platforms there is no need to spend more on different codes. Different development costs, third party integration and integrative payment options are much more cost effective.
§  Creative field: It’s a myth that web designers or web developers are nerds and typical I.T type guys. But in reality they can be regarded as artists whose brushes are equipped CSS, HTML, JAVASCRIPT skills and they design their web canvases like no other.


      So what is stopping you from learning from web designing course. If you have made up your mind then enrol in India best web designing institute ZICA

   



Thursday, 20 February 2020

Difference between Traditional Marketing and Digital Marketing


What sets the difference between traditional marketing and digital marketing?

Know your Turf Well!

Planning to start a business? And willing to sell your ideas through the right channels to get an expected ROI, then marketing is the word that you are looking for. It is the ultimate way through which you will be able cover major audiences catering to different demographics at the shortest time interval.
The debate is endless regarding what actually makes your product or your idea worthy enough to be accepted by the client whether it is traditional marketing or digital marketing.
To get into the crux of marketing one needs to understand the subtle nuances of digital marketing as well as traditional marketing.
Traditional Marketing involves marketing your product to a wide range of audience through offline mode of promotions like
§         Broadcast ( T.V, Radio)
§        Print (Newspaper, Magazines)
§       Direct mail (Catologues, postcards)
§       Outdoor ( Billboards, Fillers)
§       Telephony( SMS, Telephony)

DigitalMarketing is a contemporary form of marketing where your audiences will be well targeted as per their age group and preferences through different modes of channels like
§  Content Marketing
§  Social Media Marketing
§  Search Engine Optimization
§  Email Marketing
§  Google Analytics
§  Affiliate Marketing
Running a successful business venture is not only about having a great idea or a well designed product , your enterprise will prosper only when you have sufficient means through which you can easily reach your clients and pursue them to accept your ideas.
In today’s market condition majority of the brands will prefer Digital Marketing as it has an edge over traditional marketing due its vast reach, ability to grasp the pulse of the audience, timely updates and the sheer feasibility in regulating the mediums. On the other hand traditional form of marketing has not yet lost its charm. There are still a major chunk of people those who are not well equipped with the internet, social media and several other platforms. For those traditional marketing is an ideal space to acquaint themselves with new companies and their ideas.
As a marketer you need to clearly understand what type of target audience you are catering to, what is their age, preferences, medium choices to gain news and then use that information to appropriately choose your mode of marketing.  



What’s so traditional about Marketing ?

Traditional Marketing is a conventional form of marketing where the medium aims to reach  semi targeted audiences via offline mode of communication. It is not only one of the oldest but also the  most used and reckoned mode of communication. One can easily say that traditional mode of marketing pursues and helps in gaining attention of each and every individual from every walks of life and caters to a wide demographic, for example a billboard containing a huge hoarding of a brand is situated in between of two railway platforms.
As a result majority chunk of common man will gain instant awareness about the brand. Within days the reach of the brand can be surpassing even millions.
Traditional Marketing may have evolved over the last few decades but its basic structure still remains the same. Let us look at few key points of traditional Marketing
1.      Major Target Audience: The grasp of traditional marketing is quite broad and touches upon each and every person.
2.      Popular Medium is required: To disseminate any information you will require a influencer with social appeal to market your product. For example a celebrity endorsing a product gains a major ROI as compared to a simple announcement of a product.
3.      High Cost: Sometimes a high budget of print or T.V advertisements will discourage small businessmen to invest money.
4.      Lacks in Evaluation Tools: One will find it really difficult to gauge the returns over his traditional marketing campaign due to lack of campaign management.


Why Digital Marketing is the new cool?

If the decade of 2010 was modern then 2020 onwards its going to turn ultramodern through vast expanse of digital marketing. The world is ruled by the internet and it expects different tools of advertisement and marketing are too driven by internet, thus Digital Marketing shall thrive in the near future. Some of its tools like Google Adwords, Google Analytics and many other gives an edge over marketing by

Advantages

1)      Interactive Medium: Digital Marketing opens gates for two way communication where the client can add his suggestion as well express his feeling about the product in the comment section.
2)      Easily Updated: Information about the product can easily be updated and the client need not wait for a whole day to know details about the product.
3)      Relatively low Cost: Traditional Marketing are quite costly and less ROI, while a monthly investments on a digital platforms will help you to save worth a fortune.
4)      Ample Customize Options: Digital Marketing platforms grants freedom to you to customize options to better serve your clients.

Saturday, 15 February 2020

Web Development


Zee Institute of Creative Art (ZICA) Is India's First Full-Fledged Classical and Digital Animation institute That Trains Youth in 2D and 3D animation, Visual Effects (VFX), Graphic Designing, Web Designing, Digital Marketing, Digital Photography, and Interior Design. This 3D animation classes has adopted a novel training style and is focused entirely on creating a stimulating environment for the students.

Premium program to cater to the current demand of Web Designers and Developers at any commercial or non-commercial organizations. The program teaches strong design and communication skills, coupled with research techniques and a grasp of target audiences, markets, and trends and the web development skills can make any student a complete web technology expert


This program is divided into two major modules such as Design & Development. The first module is to establish any small or large business to promote or market any ideas, products, share thoughts or propagate any information at lightning speed with the whole world. In this module, the student will learn how to design any kind of webpage with tools such as Adobe Photoshop, HTML5 / CSS3, JAVA Script, Bootstrap, Adobe Dreamweaver, Angular JS, Adobe Edge Animate, Adobe Premiere. The second module will help the student to work on the backend of any webpage. This is session will deal with a server-side script, content management system, framework, dynamic site, and domain hosting. In this module students will learn web development skill through AJAX, PHP, CMS, Wordpress and Joomla, Adobe Muse.


Monday, 10 February 2020

Digital Marketing

 PROFESSIONAL PROGRAM IN DIGITAL MARKETING






Zee Institute of Creative Art (ZICA) Is India's First Full-Fledged Classical and Digital Animation institute That Trains Youth in 2D and 3D animation, Visual Effects (VFX), Graphic Designing, Web Designing, Digital Marketing, Digital Photography, and Interior Design. This 3D animation classes has adopted a novel training style and is focused entirely on creating a stimulating environment for the students.




Digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. Learn from Google certified professionals.

While the term Digital marketing covers a wide range of marketing activities, this program deals with types of digital marketing & important terminologies, web advertising and fundamental components, Google Adwords & account setup, search engines and marketing, SEM in modern business, display advertising, e-mail marketing, mobile marketing, Social media strategy, Google Analytics etc.

Contact:

Phone: +91 9967003007, 8452022227      Email: zica.malad@gmail.com 




Friday, 7 February 2020

Film Making Visual Effects

PDP in Film Making Visual Effects (2 Years)



Zee Institute Of Creative Art (ZICA) animation institute Is India's first full-fledged classical digital animation training academy, That trains youth in computer courses 3D animation, Visual Effects (VFX), Graphic Designing, Web Designing, Digital Marketing, Digital Photography, And Interior Design. ZICA computer institute for 2D, 3D Animation etc. Best computer courses to start after 12th.
ZICA gives practical training in 2D, 3D Animation, Visual Effects & Gaming courses, covering the stages of visualization, Pre-production, production and post-production. Which helps in Job Placements.


OVERVIEW:

 This visual effects training program has been designed to deal with Filmmaking by using Live Action, 3D Animation & Visual Effects. The first module deals with Fundamentals of Art, Design & Composition. The student then understands the basics of Photography and Filmmaking. The second module covers CG Assets & Characters, Rigging & Animation that is required for a VFX film. The third module deals with Dynamics & Tracking. The fourth module combines CG with live action footage using timelines and a node-based compositing software. At the end of the program, the student develops a Visual Effects short film using Live Action & CG during the visual effects classes.




EMERGING STUDENT PROFILE:

The emerging student will have a complete understanding of the different modules of VFX course, which will help in building him/her a bright career. The VFX Certificate holder will be capable of delivering outstanding VFX shots due to his / her extensive knowledge in areas like Live Action shooting, 3D Animation, Advanced Dynamics, Tracking & Compositing etc


 

Contact:
Phone: +91 8452933338, 9987954424
Email: zica-borivali@gmail.com





Tuesday, 4 February 2020

Digital Photography

Digital Photography




Zee Institute of Creative Art (ZICA) Is India's First Full-Fledged Classical and Digital Animation institute That Trains Youth in 2D and 3D animation, Visual Effects (VFX), Graphic Designing, Web Designing, Digital Marketing, Digital Photography, and Interior Design. This 3D animation classes has adopted a novel training style and is focused entirely on creating a stimulating environment for the students.
OVERVIEW:
                     Technology breakthroughs have caused the price of digital cameras and digital editing software to drop dramatically, allowing ordinary photographers to create extraordinary pictures inexpensively. With a multitude of in-camera features and computer programs that help photographers fine-tune their work, digital photography can inspire creativity in a different way than film-based photography.


Become a Professional Artist
A student will learn about detailed digital photography, range and exposures, lenses and optics, techniques and styles, composition and learning how to see, lighting techniques, depth of field and aperture control, learning Photoshop and Light-room to edit the photographs, blending art and photography, Color Management and Printing. This program is useful for anyone who wants to learn it as the hobby or want to make a career.


Find Your Vision as a Photographer

When you decide to become a full-time photographer, one of your biggest fears is losing job benefits. But, the truth is that you don’t have to worry. With an institute like Zica Malad, photographers can receive a whole lot more than they thought possible, and they don’t really have to start from scratch either.

It’s frustrating to be a good photographer but not know what to do with your skills. You can know your camera inside and out, be able to compose a good photo and capture a great moment, but without vision, you’ll always feel aimless as a photographer.
You’ll be stuck taking pictures that don’t inspire you and perhaps even running a Photography Business that brings you down.
We’ll show you how to find your vision as a photographer so that you can thrive and create a body of work that you are proud of.
People with vision foresee exactly what they’re after and why. They work toward it, overcoming obstacles and their weaknesses.



Contact: (+91) 9967003007,+91-8452022227  Email: zicaanimationmumbai@gmail.com
Address: Newera Mayfair new Building, S. V.Road,  Malad West, Mumbai - 400068